51 / Seller
TikTok Shop Profit & Break-Even ROAS Calculator
Combine current U.S. TikTok Shop referral tiers with affiliate commission, discounts, return loss, fulfillment, ads, target pricing, and monthly profit.
01 / Sale & channel
Include the costs that scale with growth
Referral fees exclude shipping and tax. Affiliate commission uses product price after the seller-funded discount.
02 / Product & returns
Find the contribution before ads
Expected return loss combines your return rate, handling loss, and the retained refund-administration fee.
03 / Referral rules
Audit the category rate
The selected tier uses 5% through $10,000 and 3% on the portion above it. Leave the threshold blank for one flat rate.
Independent planning estimate. Category rates, new-seller promotions, affiliate terms, refunds, shipping subsidies, platform discounts, and account programs can change the settlement. Confirm the editable rates in Seller Center.
Field note
Plan TikTok Shop profit before scaling ads or affiliates
Most U.S. categories currently use a 6% referral rate. Some jewelry and pre-owned categories use 5%, with selected high-value items dropping to 3% on the portion above $10,000. The presets are editable because category classification and temporary new-seller programs can change the rate shown in Seller Center.
Referral fees use the customer payment plus platform discount, minus tax; shipping is excluded. A seller-funded product discount reduces that base. Affiliate commission uses product price after the seller discount. For a refund, TikTok Shop may retain an administration fee equal to 20% of the referral fee, capped at $5 per SKU, so the return reserve includes its expected value.
The current category table came from TikTok Shop’s U.S. referral-fee table. Fee and refund formulas came from TikTok Shop fee guidance. Break-even ROAS is product revenue divided by the ad spend that would reduce contribution to zero.